If you’re not using social media management tools then you’re definitely losing the chance to grow the audience and earn profits. The tools will not only improve the online presence but also save the time and help you to perform Read more…


Diwali isn’t merely the festival of victory of good over evil but there are myriad benefits that marketers take to enhance the business opportunities and make massive profits. Here are some of the interesting insights by SEMrush and Razorpay. The Read more…


Instagram is one of the emerging digital marketing channels in the market today. If you have not yet started using this powerful tool for your business then start utilizing it to boost the sales and finally the revenue of your Read more…


Analyzing your competitors is the key to outperform them in the competition and stay ahead to earn the profits and revenue. In this post, check how to do SEO competitor analysis to boost the performance of the site.  1. Identify Read more…


SEO is the process of improving the visibility of the site and ranking it higher in SERPs. If you’re having an ecommerce website and running an online store then you surely want to rank higher. According to a study, 60% Read more…


Google AdWords provide myriad features and tools to improve the performance of the campaigns which maximize conversions and yield positive ROI. It is important to utilize the features properly as money is involved to run the campaigns. In this post, Read more…


Having a digital marketing plan is crucial for your business. If you follow the right plan then you will definitely achieve the desired success for your online marketing campaigns. Set the goals and time frame to achieve it along with Read more…


CPM or Cost per Thousand Impressions advertising is the best way to make money online in a quick time. It is calculated as follows by the following formula. CPM- Cost/Total Impressions*1000 It means even if the visitor views the ad Read more…


It is crucial to have the strong online reputation and create a right Digital Marketing Strategy to get succeed in the respective industries. It is worth investing your money in Digital Marketing as it yields great returns on investment. Why Read more…


Every now and then we use hashtags but its proper usage is necessary to get most out of your social marketing campaigns on Twitter and other social platforms. In this post, check how to use hashtags on Twitter effectively. What Read more…


Engaging the audience on social media is important for every business to reach the new heights in an online industry. Thus there is a secret formula 80 20 rule in social media marketing. According to this formula, 80% of conversions Read more…


The success and failure of business depend on the leads. It is important to attract the lead to grow your brand. This is one of the areas of the most challenging area of marketing. So, it is important to follow Read more…


Content Marketing is evolving at a very fast pace among all the Digital Marketing channels. It is the backbone of all the digital techniques. Thus we need to adopt the content marketing trends not for this year but for the Read more…


There are 200 SEO ranking factors Google considers to rank a site. But there are 30 SEO most important factors which should be utilized to optimize the site to improve the visibility in the search engines. The SEO ranking factors Read more…


Twitter is a widely used social media platform to market your brand’s products and services. Twitter leverages the marketing efforts as it allows the tweets to go viral due to its wide reach and multiplying effect. It helps to increase Read more…

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